{"title":"Born Primitive Summer Collection","description":"","products":[{"product_id":"training-tee-chambray","title":"Training Tee Chambray","description":"\u003cp\u003e\u003cstrong\u003eTraining Tee\u003c\/strong\u003e from \u003cstrong\u003eBorn Primitive\u003cbr\u003e\u003c\/strong\u003eBuilt for your most demanding workouts. Advanced BP Shield technology wicks away excess moisture from the skin to keep you cool, while odor protection technology ensures the t-shirt stays fresher for longer when the intensity increases. And if you take your training outdoors, UVA and UVB protection shields against the sun's harmful rays, allowing you to focus on giving your all.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"flex max-w-full flex-col flex-grow\"\u003e\n\n\u003cdiv data-message-model-slug=\"gpt-4o-mini\" class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start [.text-message+\u0026amp;]:mt-5\" dir=\"auto\" data-message-id=\"de52cc1f-5f59-4b9d-b8d3-149414500bf9\" data-message-author-role=\"assistant\"\u003e\n\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"387\" data-start=\"0\"\u003e\u003cstrong\u003eProduct Specifications:\u003cbr\u003e\u003c\/strong\u003e- \u003cspan\u003e88% polyester, 12% elastane\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Made from quick-drying, cool material\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Performance stretch for full freedom of movement\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Odor-control technology keeps the t-shirt fresh longer\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- UVA \u0026amp; UVB protection\u003cbr\u003e- Wash cold with like colors. No tumble dry.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"387\" data-start=\"0\"\u003e\u003cspan\u003eThe model is 183 cm, 98 kg and wears size X-Large.\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Born Primitive","offers":[{"title":"S","offer_id":62158709457055,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":true},{"title":"M","offer_id":62158709489823,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false},{"title":"L","offer_id":62158709522591,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false},{"title":"XL","offer_id":62158709555359,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false},{"title":"XXL","offer_id":62158709588127,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1288\/3103\/files\/Training-Tee-Chambray-686295152.jpg?v=1747771597"},{"product_id":"flex-stretchy-jorts-dark-wash","title":"Flex Stretchy Jorts Dark Wash","description":"\u003cp\u003e\u003cstrong\u003eFlex Stretchy Jort \u003c\/strong\u003efrom\u003cstrong\u003e Born Primitive\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eQuite simply the most stretchy and comfortable denim shorts you will ever own!\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\"Some say that Jorts are \"back\".... Well we say these jean shorts for men were never out of style in the first place! After much discussion at Born Primitive (and maybe a few cocktails), we decided to bring these bad boys back into the spotlight, with a few key modifications. First, we added a polyester\/spandex blend to the denim of these men's jorts, giving you that same denim feel but with ridiculous flexibility for extreme comfort and functionality. Second, we made them so they come pre-frayed, giving you that vintage Jort look that your Dad probably rocked working on his Firebird in the garage while he was rocking Van Halen and drinking a Bud Heavy. The interesting thing is these jorts for guys are actually great for working out, especially on a heavy squat day when you need a little extra help coming out of the hole! So it doesn't matter if your adventure takes you to the gym or the tailgating fields, you are going to be dressed for success when you snag your first (and second\/third\/fourth) pair of Stretchy American WOD Jorts!\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSizes: These shorts are designed for an athletic fit as shown in the picture. If you want a slightly looser fit, we recommend going up one size.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProduct specifications:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e\u003cspan\u003eFlexible and ridiculously stretchy denim shorts\u003c\/span\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003cspan\u003e75% cotton, 23% polyester, 2% spandex\u003c\/span\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003cspan\u003e7-inch inseam (but you can always cut them shorter if you prefer!)\u003c\/span\u003e\u003c\/li\u003e\n\n\u003cli\u003eWash cold with like colors. No tumble drying.\u003cbr\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003c\/div\u003e","brand":"Born Primitive","offers":[{"title":"S","offer_id":62158724235423,"sku":null,"price":759.0,"currency_code":"NOK","in_stock":false},{"title":"M","offer_id":62158724268191,"sku":null,"price":759.0,"currency_code":"NOK","in_stock":false},{"title":"L","offer_id":62158724300959,"sku":null,"price":759.0,"currency_code":"NOK","in_stock":true},{"title":"XL","offer_id":62158724333727,"sku":null,"price":759.0,"currency_code":"NOK","in_stock":true},{"title":"XXL","offer_id":62158724366495,"sku":null,"price":759.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1288\/3103\/files\/Flex-Stretchy-Jorts-Dark-Wash-686296888.jpg?v=1747808523"},{"product_id":"the-versatile-short-w-compression-chambray","title":"The Versatile Short with Compression Chambray","description":"\u003cmeta charset=\"UTF-8\"\u003e\u003cp\u003e\u003cstrong\u003eThe Versatile Shorts\u003c\/strong\u003e from \u003cstrong\u003eBorn Primitive\u003cbr\u003e\u003c\/strong\u003eDesigned to be a versatile training short. The shorts feature pockets, inner compression shorts, and a super light and quick-drying fabric with moderate stretch to maintain mobility.\u003c\/p\u003e\u003cp\u003eThe shorts are perfect whether you're going to the gym, out for a walk, or swimming in the summer!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eProduct Specification:\u003c\/span\u003e \u003c\/strong\u003e\u003c\/p\u003e\u003cdl class=\"details-accordion faqAccordion\" _ngcontent-ulw-c11=\"\"\u003e\u003cdd id=\"panel-2\" aria-hidden=\"false\" _ngcontent-ulw-c11=\"\" tabindex=\"-1\"\u003e\u003cul\u003e\n\u003cli\u003e100% Polyester premium fabric\u003c\/li\u003e\n\u003cli\u003eLightweight and quick-drying material, 4-way stretch\u003c\/li\u003e\n\u003cli\u003e7\" inseam\u003c\/li\u003e\n\u003cli\u003eBuilt-in compression shorts\u003c\/li\u003e\n\u003cli\u003eTwo front pockets and a discreet back pocket with zipper\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTwo extra pockets in the built-in compression shorts for phone, wallet, or keys\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eElastic waistband with drawstring\u003c\/li\u003e\n\u003cli\u003eWash cold with like colors. Hang dry.\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/dd\u003e\u003c\/dl\u003e\u003cp\u003e\u003cspan style=\"color: #ffffff;\"\u003eMen\u003c\/span\u003e\u003c\/p\u003e","brand":"Born Primitive","offers":[{"title":"S","offer_id":62158726529183,"sku":null,"price":299.0,"currency_code":"NOK","in_stock":false},{"title":"M","offer_id":62158726561951,"sku":null,"price":299.0,"currency_code":"NOK","in_stock":false},{"title":"L","offer_id":62158726594719,"sku":null,"price":299.0,"currency_code":"NOK","in_stock":false},{"title":"XL","offer_id":62158726627487,"sku":null,"price":299.0,"currency_code":"NOK","in_stock":false},{"title":"XXL","offer_id":62158726660255,"sku":null,"price":299.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1288\/3103\/files\/The-Versatile-Short-w-compression-Chambray-686294594.jpg?v=1747771438"},{"product_id":"your-staple-tank-chambray","title":"Your Staple Tank Chambray","description":"\u003cp\u003e\u003cstrong\u003eYour Staple Tank\u003c\/strong\u003e from \u003cstrong\u003eBorn Primitive\u003cbr\u003e\u003c\/strong\u003eYou can never go wrong with a wardrobe full of reliable basic garments, such as this top! But don't let the simple design fool you – this tank top is made with a lightweight, moisture-wicking fabric and extra stretch, ensuring it keeps up with any workout or movement you put it through.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"0\" data-end=\"131\" class=\"\"\u003eSilky soft: our \u003cstrong data-start=\"15\" data-end=\"26\"\u003ebornLUX\u003c\/strong\u003e is the fabric you want to relax in all day, but which you can also rely on to dry quickly when you sweat.\u003cbr\u003e- Extremely soft against the skin\u003cbr\u003e- Light and comfortable\u003cbr\u003e- Quick-drying\u003cbr\u003e- 4-way stretch\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Specifications:\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003e- 88% polyester, 12% spandex\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Made from a lightweight, moisture-wicking material\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Extra stretch that moves with you\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Flattering racerback design\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Full length\u003cbr\u003e- Wash cold with like colors. Do not tumble dry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe model is 168cm, 58kg and wears size small. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ffffff;\"\u003e Training tops\u003c\/span\u003e\u003c\/p\u003e","brand":"Born Primitive","offers":[{"title":"XS","offer_id":62158730592415,"sku":null,"price":99.0,"currency_code":"NOK","in_stock":false},{"title":"S","offer_id":62158730625183,"sku":null,"price":99.0,"currency_code":"NOK","in_stock":true},{"title":"M","offer_id":62158730657951,"sku":null,"price":99.0,"currency_code":"NOK","in_stock":false},{"title":"L","offer_id":62158730690719,"sku":null,"price":99.0,"currency_code":"NOK","in_stock":false},{"title":"XL","offer_id":62158730723487,"sku":null,"price":99.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1288\/3103\/files\/Your-Staple-Tank-Chambray-686299743.jpg?v=1747811673"},{"product_id":"synergy-legging-parfait","title":"Synergy Legging Perfect","description":"\u003cp\u003e\u003cstrong\u003eSynergy Legging\u003c\/strong\u003e from \u003cstrong\u003eBorn Primitive\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eHigh-waisted and full-length, made from the same fantastic fabric as the Synergy and Helix Sports Bras.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCare should be taken not to rub the fabric against uneven surfaces such as wooden crates, barbells, rough asphalt, etc., as the fabric is delicate.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Specifications:\u003cbr\u003e\u003c\/strong\u003e- 70% Nylon, 30% Spandex\u003cbr\u003e- Wash cold with like colors. Do not tumble dry.\u003cbr\u003e- High-waisted\u003cbr\u003e- Full length\u003cbr\u003e- Wide, flattering waistband\u003c\/p\u003e","brand":"Born Primitive","offers":[{"title":"XS","offer_id":62159176302751,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false},{"title":"S","offer_id":62159176335519,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false},{"title":"M","offer_id":62159176368287,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false},{"title":"L","offer_id":62159176401055,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false},{"title":"XL","offer_id":62159176433823,"sku":null,"price":199.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1288\/3103\/files\/Synergy-Legging-Parfait-686293317.jpg?v=1747771117"},{"product_id":"synergy-short-w-pockets-bubblegum","title":"Synergy Short w\/pockets 2.0 Bubblegum","description":"\u003cp\u003e\u003cstrong\u003eSynergy Short w\/pockets 2.0  \u003c\/strong\u003efrom \u003cstrong\u003eBorn Primitive\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eDurable yet lightweight? Compressive yet with an almost \"not there\" feel? That's what we call synergy. The Synergy Short is designed for high-intensity training and features a high-waisted fit, a wide waistband for extra support, and no front seam. Made from our buttery-soft and flexible stretchLUX material, it strikes the perfect balance between comfort and performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Specifications\u003cbr\u003e\u003c\/strong\u003e- 70% Nylon, 30% Spandex\u003cbr\u003e- Flattering high-waisted design\u003cbr\u003e- Wide waistband for good coverage\u003cbr\u003e- Lightweight material with medium compression\u003cbr\u003e- No front seam for distraction-free comfort\u003cbr\u003e- Two side pockets for small essentials\u003cbr\u003e- 9 cm inseam\u003cspan\u003e\u003cbr\u003e- Wash cold with like colors. Do not tumble dry\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe model is 170cm, 63kg and wears size small.\u003c\/span\u003e\u003c\/p\u003e","brand":"Born Primitive","offers":[{"title":"XS","offer_id":62809028886687,"sku":null,"price":599.0,"currency_code":"NOK","in_stock":true},{"title":"S","offer_id":62809028919455,"sku":null,"price":599.0,"currency_code":"NOK","in_stock":true},{"title":"M","offer_id":62809028952223,"sku":null,"price":599.0,"currency_code":"NOK","in_stock":true},{"title":"L","offer_id":62809028984991,"sku":null,"price":599.0,"currency_code":"NOK","in_stock":true},{"title":"XL","offer_id":62809029017759,"sku":null,"price":599.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1288\/3103\/files\/Synergy-Short-w-pockets-2.0-Bubblegum-691171588.webp?v=1781050541"}],"url":"https:\/\/muscleup.no\/en\/collections\/born-primitive-summer-collection.oembed","provider":"Muscleup","version":"1.0","type":"link"}